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Reference · Broadcasting & programming

Content advisory: IPTV reference

A content advisory describes material viewers may want to know about before watching, such as strong language, violence or distressing scenes. It provides context rather than a complete description of every moment.

Illustrated broadcasting & programming guide

What does Content advisory mean?

A content advisory describes material viewers may want to know about before watching, such as strong language, violence or distressing scenes. It provides context rather than a complete description of every moment.

Why it matters

Advisories can help households choose programmes that suit their preferences and the people watching. They may appear before a programme, on its catalogue page or within guide information. Wording and coverage vary between services. An advisory is different from a technical warning, and it does not necessarily supply an age classification. Read it alongside the synopsis and any rating information. If a particular topic is sensitive for someone watching, a broad genre or attractive poster is a poor substitute for the programme’s actual description and available content notes.

A practical example

A documentary classified as factual programming can still contain distressing real-world scenes. A content advisory gives a viewer more useful context than the factual category alone when deciding whether to watch it with children.

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Related terminology: Constant bitrate, Content delivery network.

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